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One Transformation Per Course

Tip:

Most students will be overwhelmed by your entire life’s skills all packed into one mega course. Chunk up your academy so that each of your courses solves one specific goal and transformation for your students.

Notes:

  • Students are much more likely to buy a creative course when they can quickly understand the main result they will get.
  • Clear transformations reduce decision fatigue and help students stay focused from beginning to end.
  • If your course promises too many outcomes, you may not get good reviews, and that could hurt future sales.

Next Steps:

  • Can you describe the main transformation for your courses in just one sentence?
  • Does every module relate to the top goal of your course, or are there topics that should get moved to another course?
  • Would breaking one large course into several smaller transformation-focused courses make your academy more successful?
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