Marketing, Social, Ads, Blogging, Email
HTTPS helps creative entrepreneurs and students stay safe on the internet while teaching and learning. Implementing HTTPS is important for professional trainers so that they keep data safe, build customer trust, and improve search engine rankings.
Email addresses for trainers are important to run your business and help grow your sales. This lesson explains how to set up and manage different email addresses to have efficient communication for you, your team, and your students.
Google Analytics gives teachers tools to unlock valuable insights about their audience's preferences, identify popular content, optimize sales pages, and maximize advertising campaigns. This lesson will help teachers with the analytics for their courses, communities, and websites.
Responsive web design is essential skill for creative teachers, community leaders, and coaches because we all need to provide excellent support for customers that use our services on mobile and tablets in different orientations and sizes.
Having your students send you their friends as new customers is the foundation of an exponential referral program. Using referrals leverages your students as a sales force to grow your revenues while giving students loyalty discounts and perks.
A/B testing helps trainers try out two or more options to learn which is better and creates more traffic, satisfaction, or revenues from your students. This lesson explains everything you need to know to start leveraging A/B testing in your courses, community, or coaching business.
The AIDA model can help online trainers with their customer pipelines so that they can help their prospects be aware, have interest, desire, and ultimate take action in buying your services. Learn more about what AIDA is all about and how you can use it to sell a course, community, or coaching service.
In this lesson we will learn how product ladders help students buy your services in steps. We'll explain how to effectively create a product ladder, guiding your customers from smaller lower-priced offerings to higher-value products and services.
Defining webinar event team roles are essential for the success of any webinar. In this lesson we will learn how the different team members play a critical role in ensuring that the webinar runs smoothly and is a success.
Email communication is a critical part of operating online courses. In this lesson, we're learning about email addresses so that you can have reliable emails going out for sales, helpful emails for teachers and administrators, and receive important emails from your students.